Pro-Bono Branding and Marketing Opportunity for DC Area Nonprofits

Branding

The Ad2DC Public Service Committee is now taking applications from DC area nonprofits to partner in a full-service pro-bono branding and marketing campaign. If you are a nonprofit organization in DC, the Ad2DC Public Service Committee can help you to boost your brand, increase awareness of your mission, and even help secure donations to your organization.

For its 2014-2015 campaign, the committee partnered with the District Alliance for Safe Housing (DASH), a nonprofit in downtown DC that helps survivors of domestic violence find safe housing and connects them with other resources. During the campaign, the committee:

  • Developed a fully-integrated awareness campaign for DASH using social media, live events, and media placements
  • Built a campaign-specific landing page that educates visitors about DASH’s mission
  • Secured print, radio and online media donations with a total campaign value of more than $410,000
  • Provided social media and SEO coaching to DASH staff  

The Ad2DC Public Service Committee is part of Ad2DC, DC’s premier community for young marketing and advertising professionals. The 2014-2015 committee was a diverse group of approximately 20 highly-motivated young professionals in marketing, PR, and advertising.

If you think that your 501c3 nonprofit organization could benefit from a pro-bono branding and marketing campaign in partnership with the Ad2DC Public Service Committee, please download the application and submit to committee Co-Chairs Jacqui Balogh and Katie Dirks at publicservice@ad2dc.org. Washington, DC nonprofits only, please. Applications submitted after August 21, 2015 will not be considered.

Katie Dirks

KATIE DIRKS is a co-chair of Ad2DC's Public Service Committee.